I joined White Label Media as PR Director, bringing my expertise and contacts to the agency to establish its new PR division, which complement the agency's existing range of media and marketing services.
I work with our associates to devise marketing communications strategies and campaigns that will actively grow our clients’ businesses.
Having founded MCC International Ltd in 1988 and growing it to become the largest regional B2B agency, I am well-placed to provide White Label Media clients with imaginative PR and marketing campaigns, offering a mix of media services to suit their business objectives.
I enjoy not being restricted to pure PR campaigns, and the ability to suggest a total marcoms package to clients, working to their specific requirements and budgets. This freedom of choice means that we can achieve so much more for them and allows me greater flexibility when planning and implementing their strategic and tactical marketing plans.
London, United Kingdom